Behavox, an end-to-end Data Operating Platform that enables organizations to aggregate, analyze and act on their internal data, today announced it has appointed two veteran technology industry executives to help the company capitalize on market opportunities and continue growing at scale.

Neil Wu Becker was named Behavox’s Chief Marketing Officer, and Derek Sidebottom was named Chief Human Resources Officer. Both Wu Becker and Sidebottom will report directly to Behavox Founder and CEO Erkin Adylov.

“Both Neil and Derek are high-energy executives with strong, demonstrated experience in fast-growing, pre-IPO technology companies,” Adylov said. “They bring their respective expertise to Behavox at an opportune moment of growth for the company as we rapidly scale product, team and geographies. I am delighted to have them both on board as members of our senior leadership team.”

Wu Becker is an award-winning global marketing leader with a penchant for establishing high-performing teams and creative integrated marketing plans that accelerate demand for technology companies. His management background is in B2B enterprise marketing for pre-IPO, unicorn, SaaS and public technology companies seeking to grow at scale. Prior to Behavox, Wu Becker held top marketing posts at Apttus, A10 Networks, Micron and Cisco. He will be chartered with growing Behavox’s brand awareness and customer demand as it serves enterprises in multiple markets.

“Behavox takes a unique and compelling approach to protecting and promoting business growth for enterprises,” Wu Becker said. “Its AI and machine learning galvanize various functional groups to tighten compliance and risk management while spotlighting previously unseen opportunities for improving productivity. I look forward to helping Behavox continue creating, moving, and leading the market by broadening the awareness and demand for its solutions – solutions that are increasingly pertinent as businesses struggle with distributed operations caused by the global pandemic.”

Sidebottom specializes in workforce strategy, talent acquisition management, analytics and metrics, compensation strategy, M&A and IPOs and building and developing first-rate human resources teams. Prior to joining Behavox, he held HR leadership posts at Dosh, LendingHome, Rocket Fuel, Inc. and Kabam.

“My mission at Behavox is finding, retaining and developing world-class talent for a world-class company,” Sidebottom said. “Developing and executing a global talent strategy is imperative at this stage of Behavox’s growth, and I’m delighted to lead those efforts.”

The appointments of Wu Becker and Sidebottom are the latest corporate developments for the fast-growing AI company. Earlier this month, Behavox named several prominent industry leaders to its Board of Directors, and in February the company announced a $100 million investment from the SoftBank Vision Fund 2.